Kyle Larson at a Glance
- Net Worth: $30 Million
- Birthdate: July 31, 1992
- Birthplace: Elk Grove, California
- Nationality: American
- Profession: Professional Racing Driver
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What is Kyle Larson’s Net Worth?
Kyle Larson has a net worth of $30 million. This fortune is derived primarily from his lucrative salary as a NASCAR Cup Series champion, substantial race winnings, and a diverse portfolio of endorsements. Widely regarded as one of the most versatile drivers in the world, Larson commands a premium salary within the sport, consistently ranking among the highest-paid drivers on the grid alongside veterans like Denny Hamlin and Kyle Busch.
His financial standing saw a dramatic increase following his move to Hendrick Motorsports in 2021. Beyond his base salary, Larson generates millions annually through performance incentives—bonuses for race wins and playoff advancements—and merchandise sales, where he remains a top-tier seller. He has also expanded his financial footprint into sports ownership, co-founding a racing series that operates independently of his NASCAR commitments.
Hendrick Motorsports Contract
Larson acts as the marquee driver for Hendrick Motorsports, piloting the flagship No. 5 Chevrolet. His current contract, which secures his seat through the 2026 season, pays him an annual salary of approximately $8 million to $10 million. This figure includes his base pay and a percentage of race purses. This deal places him in the upper echelon of motorsport earners, reflecting his value as a former Cup Series Champion and a perennial title contender.
In 2022, Larson diversified his income by transitioning from driver to owner. He co-founded High Limit Racing, a premier Sprint Car series, alongside brother-in-law and fellow champion Brad Sweet. The series creates a secondary revenue stream through ticket sales, streaming rights (FloRacing), and merchandise. In 2025, the series continued to expand its “Charter” system, designed to increase the value of team franchises, directly boosting the equity value of Larson’s ownership stake.
Early Life
Born in Elk Grove, California, Kyle Miyata Larson grew up immersed in the racing culture of Northern California. He is the son of Mike and Janet Larson. His mother is Japanese-American, and her parents spent time in a Japanese internment camp during World War II, a heritage Larson has proudly represented through NASCAR’s Drive for Diversity program.
Larson began racing at age seven in outlaw karts. By his teenage years, he had transitioned to open-wheel cars, quickly earning a reputation as a prodigy. He bypassed many traditional developmental steps, winning major sprint car races across the country before he held a valid driver’s license. His raw talent in United States Auto Club (USAC) midget cars and the World of Outlaws sprint cars caught the attention of major team owners, eventually leading him to move to North Carolina to pursue a career in stock car racing.
Career
Kyle Larson’s professional trajectory is defined by a rapid ascent, a momentary collapse, and a historic resurgence. He signed with Chip Ganassi Racing (CGR) and made his Cup Series debut in 2013. In 2014, his first full-time season in the No. 42 car, he won the Sunoco Rookie of the Year award, outperforming seasoned veterans and signaling his arrival as a future star.
Between 2016 and 2019, Larson established himself as a playoff regular, securing multiple wins for CGR. However, his career faced a critical juncture in 2020 when he was suspended by NASCAR and released by his team following the use of a racial slur during an iRacing event. Larson spent the remainder of that year rebuilding his reputation off the track and dominating dirt track racing on it, winning an unprecedented number of events in sprint cars and midgets.
Rick Hendrick signed Larson for the 2021 season, a move that paid immediate financial and competitive dividends. Larson produced one of the greatest statistical seasons in NASCAR history, winning 10 races, the All-Star Race, and the NASCAR Cup Series Championship. The $1 million bonus from the All-Star win and the multi-million dollar championship payout significantly spiked his net worth.
Since that championship run, Larson has remained a dominant force. He continues to win multiple races per season and regularly qualifies for the Championship 4. In 2024 and 2025, he garnered massive media attention for attempting “The Double”—racing the Indianapolis 500 and the Coca-Cola 600 on the same day—further elevating his brand value and marketability beyond the traditional NASCAR fanbase.
Real Estate
Larson’s real estate portfolio reflects his shift from the racing hub of North Carolina to the West. In 2022, he purchased a luxury mansion in Scottsdale, Arizona, for $5.6 million. The modern estate serves as his primary residence during the off-season and features extensive amenities suited for his young family.
Prior to his move to Arizona, Larson owned significant property in the Lake Norman area of North Carolina. He sold his primary residence in Mooresville for approximately $2.17 million. He previously held an undeveloped lakefront lot in the area intended for a custom build, which he offloaded as his plans shifted toward living on the West Coast.
Personal Life
Kyle Larson is married to Katelyn Sweet, the sister of World of Outlaws champion Brad Sweet. The couple married in 2018 and have three children: Owen, Audrey, and Cooper. Katelyn is a fixture in victory lane and is well-known among fans for her celebratory traditions. The family splits their time between their home in Scottsdale and traveling across the country in a luxury motorhome to accommodate Larson’s grueling schedule of over 80 races per year across NASCAR and dirt track events.
